5 Signs Off-the-Shelf Software Will Suffice (And When Custom Software Is a Must)

Did you know that 99.9% of all companies in the U.S. last year were small businesses — employing 59 million workers combined and accounting for 45.9% of the workforce?

As a business owner, one of the toughest choices you’ll ever make isn’t digital marketing or recruiting — it’s technology. For instance, you’ll have to decide whether off-the-shelf software is sufficient or if spending money on something customized is a better deal overall.

While there are decided benefits that come with custom software, that doesn’t mean all your applications need to be of that variety. Sometimes, you can get all you need from a generic, and possibly free — software solution. But there are times when the only way to get the functionality, flexibility, and scalability required is to hire a software developer for customized software.

Keep reading to learn more about when off-the-shelf software will do the trick for your small business — and when you should consider seriously going with something customized.

1. Your Processes Fit Normal Business Needs

If you’re running a sole proprietorship, you might not need a customized accounting package, a project management program, and an email package. Basic solutions will more or less meet whatever needs you have. That’s a general statement, however, since no two businesses are alike. If you find that a generic application is too limiting, that’s one sign to rethink your strategy.

You’ll find that off-the-shelf software is often sufficient for basic accounting, email marketing, human resources, or calendar booking. But if you’re wasting all your time tinkering with your workflow in a bid to get the software running — perhaps using multiple platforms that don’t work seamlessly — it’s probably time to think about custom solutions.

2. You’re on a Tight Budget

Let’s face it. One reason many businesses stick with generic software is that it’s relatively inexpensive. Free or low-cost options are available. And there are also options to pay for software on a monthly or annual basis. If you can get what you want from off-the-shelf software and don’t have a large budget, then it might be okay to go that route.

But here’s the thing. If using generic software means giving up features you need, then are you really saving money by choosing off-the-shelf applications? Custom software will cost you more upfront, but it can often pay for itself and give you a solid return on investment.

3. You Don’t Need Fancy Integrations (Yet)

Another sign that generic software is fine for your use case is if there’s no need for integrations. Not all software tools integrate seamlessly or at all. But if that’s not a concern, you can get the software you need off the shelf since integration issues may be a moot point.

Remember, however, that integration of solutions might be an issue down the road. As your business grows, you may come to a point where you need to integrate solutions for customer relationship management, accounting, and other things. It might make more sense to get a custom solution that helps your company to work smarter rather than harder.

4. Your Industry Isn’t Highly Regulated

If your business operates within a heavily regulated sector, you might find that off-the-shelf software isn’t worth the frustration.

So, if you have to demonstrate stringent controls on information, specialized reporting, or tight security procedures, a custom application is worth investing in. You’ll otherwise find it harder to comply with regulations and increase the odds of committing fine-incurring missteps.

5. You’re Still Playing Around With Your Processes

If you’re still testing the waters to figure out how to run your business most efficiently, custom software might be premature. Your processes and procedures might change drastically as you figure things out — so, it makes sense to figure things out before considering custom software.

When your business model is fleshed out, you can consider whether or not custom software is a good fit. You can hire a software developer to build something from scratch.

As a small business owner, you’ll want to consider when off-the-shelf software is a better fit than custom software — and vice versa. It’s about getting the right tools for your business. So, consider the five points above as you figure out the best software options for your company.

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This post brought to you by Larry Alton

Photo: iStock

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